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Fresbo
Custom E-commerce Development

When standard commerce platforms are not enough.

We design custom commerce systems for businesses with specialized workflows, integrations and customer experiences.

The Problem

Some businesses outgrow what off-the-shelf platforms can support.

Complex pricing logic, B2B ordering workflows, ERP connectivity or role-based access often push beyond what standard e-commerce platforms handle cleanly. Custom development becomes necessary when workarounds start costing more than a proper system.

Pricing or catalog logic too complex for standard platform rules
B2B ordering workflows that need role-based access and approval chains
Integrations with ERP, inventory or fulfillment systems
Customer experiences that don't fit a template structure
Scaling limitations on the current platform
Who This Is For

Built for businesses at this stage

  • B2B businesses with complex ordering and pricing logic
  • Companies needing deep integration with internal systems
  • Brands whose customer experience can't fit a template platform
  • Businesses planning for scale beyond standard platform limits
Capabilities

Custom Storefronts

Purpose-built commerce experiences designed around specific business logic.

Headless Commerce

Decouple the storefront from commerce infrastructure for flexibility and speed.

Next.js Commerce

Build performant, modern commerce experiences on a scalable framework.

API Integrations

Connect the storefront to the systems your business already runs on.

Custom Product Logic

Support complex pricing, configuration or bundling requirements.

Role-Based Portals

Build access-controlled experiences for B2B or multi-tier customers.

B2B Workflows

Support quote requests, approval chains and account-based ordering.

ERP Connectivity Planning

Plan integration pathways with inventory, fulfillment and financial systems.

Deliverables

What you actually receive

Commerce architecture planCustom storefront buildAPI and systems integrationRole-based access implementationCustom dashboards where scopedDocumentation for ongoing maintainability
Process

How the engagement runs

  1. 01

    Discover

    We understand business logic, systems and workflow requirements.

  2. 02

    Architect

    We design a scalable, modular commerce architecture.

  3. 03

    Build

    We develop the custom storefront and required integrations.

  4. 04

    Test

    We validate workflows, integrations and edge cases.

  5. 05

    Launch & Support

    We launch with monitoring and a maintainable technical foundation.

Custom commerce architecture is built around five principles: scalable, secure, modular, observable and maintainable — so the system can grow with the business rather than requiring a rebuild.

Related Services

Often paired together

Website Design & Development

Design and engineer digital experiences that communicate clearly, perform reliably and convert attention into action.

AI Commerce Automation

Reduce repetitive catalog work with intelligent workflows that transform product information into structured commerce outputs.

FAQ

Common questions

When pricing logic, B2B workflows, integrations or customer experience requirements go beyond what standard platforms support cleanly.